metabion relies on the PiSA sales CRM
metabion international AG and metabion GmbH with headquarters in Munich/Planegg will use the PiSA sales CRM in the fields of sales and marketing. Metabion belongs to the world’s leading producers of customer-specific synthetic nucleic acids for applications in diagnostics and research.
Founded in 1997, the metabion GmbH as well as the metabion international AG – established in 2004 as a marketing and sales spin-off – have established themselves at the international top of the life science service sector with their core competence of synthetic nucleic acid production. The consistent implementation of the company philosophy to offer high-quality products and services at competitive prices has led to a constant and sustainable growth of metabion’s customer base well beyond national boundaries. To ensure and consolidate this top position an efficient customer relationship management supported by a CRM system individually adapted to the companies’ operating demands is essential.
The employees at metabion will work with the latest version of the desktop client of the PiSA sales CRM solution. Every user can easily adapt navigation and menus to his personal way of working. Features such as the central and uniform contact and activity management, the coupling of the CRM software with the internal phone system as well as numerous analytical tools are all ideally suited for the day-to-day operations at metabion. Moreover, the PiSA sales CRM will be coupled with an in-house ERP solution developed by metabion.
For more information about the metabion international AG please visit www.metabion.com.
Author: Christian Adamek